If the competition for your keywords is not in general, you can get potential customers at the lowest price, but I want to say that this happens very rarely, especially if the site of a commercial nature. Today the average price per click is worth about 0.13 dollars this regard the content. Some studies have shown that on average 1% of visitors buy goods and services after your visit. Thus, in order to sell a product you need to spend $ 13 on advertising. What prevents this amount included in the price of goods? The calculation was performed on average values, so for a variety of sites and products results may virirovatsya. We now proceed directly to the description of services, providing services in the field of contextual advertising. Thus, the system Begun contextual advertising. Runner has been around for a long time ago, to be precise, since 2002.
This system works with such popular sites as Aport.RU, Mayl.RU, KM.RU Runner, etc. The system is very easy to use, has many options. Reporting on the advertising campaign can be exported to Excel. The cost of clicks from here begins five cents. There the possibility of translating ads to ad space, which is better.
In other words, you set the price per click in a certain range, and once freed more prestigious places advertising, the system automatically raises your ad up, and, consequently, the price of ads. Account in the system may be increased by nine ways, which include payment and electronic money. Ads, as you already understood, placed not only the search engines, which affects the quality of traffic on percentage of target audience in traffic. You can, of course, take advantage of targeted and immediately determine where your ads, number of hits, but it will cause additional costs. Yandex contextual advertising system came into being in late 2003. Yandex existed before this time, but the board took on impressions, not for referrals. Advertisements are placed only in the search engine Yandex, which provides a large number of visitors was in contrast to a system runner. CPC begins with a dime. Domestic account can be fill in several ways, including using e-currency. The system Yandex has a very useful function – target the cities. And the service is completely free. Simply choose your city to show ads, and visitors will be even less, but the effectiveness of advertising campaigns to increase strongly.